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Description
Position Description:
EnerNOC has an immediate opening for a Marketing Analyst in New York, reporting to the New York Marketing Manager. The Marketing Analyst is responsible for providing analytical and project management support to the Marketing and Sales staff, with a focus on operations in New York and PJM (Pennsylvania-New Jersey-Maryland). The ideal candidate should have a proactive, energetic, and customer-centric attitude and be capable of multi-tasking across a broad set of assignments.
Key Responsibilities:
The key objective of this position is to support EnerNOC's Marketing and Sales efforts in New York and PJM. In general, the Marketing Analyst will perform market research, analyze data, manage various marketing channels, support the design of marketing materials, offer sales support, and complete specific project-related tasks.
Market Research:
- Perform company searches on prospective customers
- Research industry news, events and developments
Data Analysis:
- Identify and quantify target New York and PJM markets
- Mine customer portfolio data to support Marketing activities
- Perform market share analysis
- Track Marketing indicators and performance
Management of Marketing Channels:
- Manage participation in industry events
- Manage membership to associations/organizations
- Administer Web-based seminars
- Support web-related activities
Design of Marketing Materials:
- Write drafts for marketing materials
- Assist with designing the look and feel of new collateral
- Assist with creating standard sales presentations
Sales Support:
- Manage and administer regional entries in Salesforce, including the development of reports
- Field sales team support calls, and act as customer liaison in absence of sales staff - Plan and execute EnerNOC events
- Generate leads
Required Qualifications/Skills/Education:
- B.S./B.A. in Business, Economics, Marketing, or Finance preferred but not required. Minimum of two years experience in Consulting, Data Analysis, or Marketing and Sales.
- Experience with Microsoft Excel and PowerPoint.
- Positive, proactive, and energetic team attitude and desire to continually help Marketing and Sales team be more productive.
- Ability to foster confidence so that team is comfortable off-loading responsibilities.
- Ability to quickly follow through on tasks and see them to completion.
- Attention to detail and pride in work product.
Desired Qualifications/Skills/Education:
- Experience with Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Macromedia Dreamweaver, Fireworks, and Flash.
- Experience with CRM.
- Extensive experience with Microsoft Excel.