Nike joined the group of 50 plus companies that endorse the CERES Principles – the ten commandments of environmental conduct. Endorsers commit to continually improving their beyond-compliance environmental performance in accordance with the principles. They submit annual reports and regularly engage in dialogue with special interest groups and individuals to improve performance.
The endorsement process, led by CERES, comes after almost two years of intensive dialogue between Nike’s top management and members of the CERES Coalition, such as World Wildlife Fund, Fair Trade Foundation, New York City Comptroller’s Office, and the AFL-CIO.
“We believe that Nike is making a conscientious attempt to improve its environmental and social performance, and we hope this commitment represents a trend toward improved environmental and labor conditions in the apparel industry,” states CERES Executive Director Robert Massie. “This announcement signifies a tremendous opportunity for environmental and social advocacy organizations to positively engage with one of the highest profile companies in the world on the issue of global responsibility.”
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