Collins Pine Company, a model certified forestry operation, saved a million
dollars after one year of integrating The Natural Step (TNS) framework into its
strategic planning and operations. After educating employees on the principles
of TNS, the company formed teams to address specific issues within the company’s operations such as energy, water, air, and recycling. One team’s idea – install equipment that incorporates sander dust into particle board instead of burning
it – saves the company over $500,000 annually. Collins’ managers believe its
Journey to Sustainability motivates employees and helps the company attract and
retain high-caliber employees.
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