Berkeley's Sustainable Business Alliance

This June, the Sustainable Business Alliance started operations in Berkeley, California. Its purpose is to
support the growth of the environmental business sector and to improve the environmental profile of all local
economic activity. Charter members include eco-business owners, the city’s economic development department,
Chamber of Commerce, and the Haas School of Business at the University of California/Berkeley. Berkeley has
the highest per capita membership in environmental organizations of any U.S. city and there are 119 ecobusinesses
there. Plans include:

Green Resource Center: a library of information on green building and sustainable community development along
with drop-in/phone consulting services.

Business & Environment Program: a future website with a local ecobusiness database and Green Map; joint marketing
and ad campaigns; a referral and co-op purchasing system; and environmental audit services.

Environmental Advocacy & Business Development: Advocacy on procurement policies, land use, alternative transportation, and eco-efficiency incentives.

510-845-9500

Source: In Business Magazine

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