Looking for ways to justify sustainable business practices? The new report by the Aspen Institute, “Uncovering Value: Integrating Environmental and Financial Performance,” can help.
As more firms incorporate environmental factors into their basic decisions, they also are developing more efficient processes and creating new products. Many leading edge companies now see an opportunity to gain a competitive edge by
integrating environmental factors into their core business strategies.
Some examples of companies that have taken environmental concerns into their business strategies include:
o Anheuser-Busch: concern about recycling aluminum prompted the company to develop a can that’s 33 percent lighter. Its recycling effort saves about $200 million a year.
o DuPont: developed a family of herbicides that dramatically reduced herbicide application per acre with no drop in crop yields. More than 200 million fewer pounds of chemicals are applied to the soil each year. DuPont jumped from eighth to second in market share in the crop protection chemical industry.
o Volvo: increased its market share in one truck segment by 35 percent over three years by differentiating its trucks on environmental factors like fuel efficiency and lower emissions. Its truck operations jumped from 30 percent to 56 percent of the company’s operating income in a three-year period.
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